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Quickly find the information you need to configure and get the most out of Team Insights.
Configure the Organization profile
Before launching your first survey, configure your organization's basic information. This configuration defines how your company appears in all emails and communications employees receive.
Before you start
| Requirement | Detail |
| Required role | Organization administrator |
| Plan | All plans |
| Estimated time | 1 minute |
Steps
1. Access the organization profile
- Log in to Team Insights.
- In the side menu, click Organization.
- Select Profile.
2. Upload the logo
- Click the logo area or the upload button (pencil).
- Select an image from your computer.
- Recommended size: 200 x 200 px, in PNG or JPG format.
3. Complete the organization details
| Field | Description |
|---|---|
| Organization name | The name that will appear in emails to employees and in surveys |
| Default language | This is the default language for system notifications. This language does not change the language in which employees answer the survey (this is set when creating the survey; see the corresponding section). This language does not change the interaction buttons while the user is answering a survey (these will automatically adapt to the language configured in their browser). |
| Time zone | Set your time zone. If you schedule sends, this field defines the survey launch time. |
| Audience type | Select whether you survey internal employees or external users (customers, suppliers, etc.). This change only affects the Team Insights administration panel and has no impact on survey sending. |
* Organization ID is a default field with no operational use. If you contact the support center, we may ask you to share it with us (you can do so without any problem).
4. Save the changes
Click Save at the bottom of the page to apply the changes.
Troubleshooting
| Problem | Likely cause | Solution |
|---|---|---|
| The logo does not upload | Unsupported format or file too large | Use a PNG or JPG under 2 MB |
| The name is not updated in emails | Cache is active | Wait a few minutes and check with a test survey |
| I cannot see the Profile option | You do not have the Administrator role | Contact the main administrator of your account |
| I changed the logo but the previous one is still displayed | Cookies are active | Try clearing the cookies and you will see the new logo loaded |
| The logo looks blurry | The resolution and/or size of the uploaded logo is not optimal | Try cropping the image so it appears rectangular, or adjust the resolution |
Create custom fields
Custom fields are your employees' demographic attributes (segmentations)—such as area, department, gender, country or position—which you will then use to segment survey results. Keep in mind that there are also existing fields in the employee panel that do not need to be created as custom fields (seniority, age range, manager).
In this section you can preload the segmentations so that employees only have to answer the survey questions, avoiding possible segmentation errors and saving time when answering the survey.
Before you start
| Requirement | Detail |
| Required role | Organization administrator |
| Plan | All plans |
| Estimated time | 2 minutes |
Steps
1. Access Custom fields
- In the side menu, click Organization.
- Select Custom fields.
- You will see the "New Custom Field" button to create a new field, or the list of fields already created in your organization so you can edit them.
2. Review existing fields
The available fields appear in the list and can already be assigned to employees. Some common examples:
- Department
- Area
- Gender
- Remote work
- Country
- Workplace
- Company
3. Create a new field
- Click + New Custom Field.
- Enter the field name (for example: "Department").
- Choose the field type:
| Type | When to use it |
|---|---|
| Free text | When the response is open-ended and there are no predefined options. If you use the analysis functionality, these fields will not be filterable (if you download to Excel, you could filter them there). |
| Single choice | When the employee must choose a single option from a fixed list. This is the case for most segmentation fields. |
| Multiple choice | When the employee can select several options from a list (for example, Sales Region). |
- If you chose Single choice or Multiple choice, add each possible value to the list. You can enter them one below another, and they will be loaded separately when you save.
- Save the field.
Troubleshooting
| Problem | Likely cause | Solution |
|---|---|---|
| The created segmentation does not appear | The changes were not saved | Remember to click the save button when you finish |
| The option values are duplicated | Upload error, duplicate upload | Review and remove duplicates from the field's option list, paying special attention to spaces in the middle or at the end |
How to add employees
To send surveys, you first need to upload the employee list. Employees can be added in bulk using an Excel file or individually. Employees are the recipients of all surveys.
Before you start
Requirement | Detail |
Required role | Organization administrator |
Plan | All plans: With Team you can create up to 100 employees, with Business up to 200, and with Scale there are no limits. |
Estimated time | 5 to 15 minutes depending on volume |
Recommended prerequisite | Have the custom fields you want to include already created |
Bulk import via Excel
1. Access the employees screen
1. In the side menu, click Organization.
2. Select Employees.
3. You will see three tabs:
Tab | What it shows |
All employees | Complete list of active employees |
Send errors | Employees who did not receive the survey email |
Deleted | History of employees who have been removed |
2. Download the Excel template
4. Tip: If you have already created the custom fields, click the Export Users button. This will create the template with the fields already created.
5. Click the Import employees button.
6. In the wizard, download the official template (.xlsx). If you have already completed step 4, this is not necessary.
7. Complete the template with your employees' data. The only mandatory field is the email address. The additional columns correspond first to the Name and Last name fields (to create non-anonymous surveys and to make it easier to track sends and participation), date of birth (to obtain age range), Start date (to obtain seniority range), Managers (if you want to be able to filter by each person's manager), and then any custom fields you have created.
3. Follow the import wizard
The process has 4 steps:
8. Import file — upload the completed Excel file.
9. Select fields — map each Excel column to the corresponding field in Team Insights.
10. Review values — the system shows a preview of the data and flags possible errors before confirmation. If new values are detected in custom fields, you can create them automatically here, but be careful not to duplicate fields (for example, because of spaces in the middle or at the end) for the same segmentations.
11. Import data — confirm the import. The employees are loaded into the system.
Manual entry (individual employee)
12. On the employees screen, click + Add employee.
13. Complete the fields: First name, Last name, Email address and any fields you need to create the survey.
14. Save.
Troubleshooting
Problem | Likely cause | Solution |
Error uploading the file | Incorrect format or renamed columns. Incorrect date formats. | Always use the template downloaded from the system and do not rename the columns |
Employees do not appear after the import | The import was left pending confirmation | Verify that you completed step 4 (Import data) |
An employee appears under Send errors | The email address is invalid or blocked | Correct the email address from the employee profile and resend |
How to create and launch a survey
The survey creation wizard guides the process from start to finish in six steps: Settings, Questions, Recipients, Automate, Message, and Summary and Activation.
Before you start
Requirement | Detail |
Required role | Administrator |
Plan | All plans |
Prerequisite | Have at least one employee loaded in the system |
Estimated time | 5 to 20 minutes depending on your needs |
Steps
Step 1 — Settings
1. Click New Survey.
2. Choose a starting template:
Template | What it is for |
Start from scratch | Create a survey without predefined questions or categories. You choose everything. |
Employee engagement | Measures the overall level of employee engagement through 80 questions |
Onboarding | For employees who have just joined. 77 questions to choose from. |
Employee value pyramid | Assesses retention and satisfaction factors in 11 questions |
Short Culture Survey | Measures alignment with the organization's values in 30 questions |
Diversity and inclusion | 11 questions to assess the perception of inclusion and equity |
eNPS | Employee Net Promoter Score: would you recommend this company? |
3. Choose the anonymity level:
Level | What it means |
Anonymous | Responses are grouped in Team Insights by segmentation, and individuals cannot be identified by first and last name. If you download the Excel file with the results, you will have the employees' segmentations (not their names or email addresses). |
Extra Anonymous | Enhanced anonymity with additional restrictions to prevent data cross-referencing that could identify the employee. If you download the Excel file, you will not see segmentation information. You will need to configure the minimum number of responses required to display results (between 3 and 10). |
Non-Anonymous | Each response is associated with the employee. The administrator can see who answered what. |
Step 2 — Questions
4. Review the questions included in the template or create them from scratch.
5. Modify, delete or add questions as needed. The available types are:
Type | When to use it |
Numeric scale - Likert | For ratings from 1 to 10 (or a custom scale). You have 6 response options, scored 0, 2, 4, 6, 8 and 10. If you want to run an analysis, this should be the default option. You will need to choose the text for the lowest and highest ends of the range. |
Free text | For open-ended responses and comments |
Options | For selecting one or more predefined options; useful for questions where you want responses from a set of predefined choices. You will need to choose the options for that question, whether more than one can be selected, and the “Other” option. |
NPS | Standard Net Promoter Score scale from 0 to 10. Its analysis is based on this indicator, showing a result from -100 to 100 based on the calculated detractors, passives and promoters. |
6. For each question you can configure:
• Always show in pulse — the question appears in every cycle without rotating. If you choose the “Pulse” sending mode (see the sending mode section).
• Add responses to conversation — open-ended responses are connected to the Conversations module.
• Create or choose Categories (Dimensions) – If you want to group questions within the survey for analysis, you can create categories and assign them to each question.
7. Multilingual Survey. If you want users to be able to choose from more than one language, you must enable the Multilingual Survey button. When you do, configure the survey's primary language (the language in which you will write the survey as an administrator) and a language configuration button will appear. When you click it, you can choose the language you want to add, and you will have the option to automatically translate the questions into that language. Then, in the questions section, you will see the questions duplicated in the selected languages and you can edit their wording if you wish.
Step 3 — Recipients – Survey scope
Choose who will receive the survey: the entire organization, a group filtered by a segmentation, or people selected manually.
Option | When to use it |
Entire organization | You want to survey all active employees without exception |
Filtered by characteristics | You want to limit the survey to a specific group (only employees in Spain, or only the Sales area) |
Manual selection | You want to choose specific people from the list |
2. Configure a filter (if applicable)
1. Select the custom field you want to filter by (for example: Country).
2. Choose the value (for example: Spain).
Step 4 — Automate launch
If you chose Recurring or Pulse mode, configure the frequency and start dates here. For Manual mode, this step allows you to schedule a specific start date.
Survey modes
It is important to choose the sending mode, because it defines when and how the survey reaches employees. Team Insights offers three options.
Understanding them avoids having to reconfigure the survey after launch.
The three modes:
- Manual launch
The administrator has full control over timing. The survey is sent immediately or on the manually scheduled date.
The administrator decides and it is closed manually.
Ideal for: one-off surveys or surveys for a specific context (onboarding, exit, a specific
event).
• The administrator chooses the send date.
• The administrator decides when to close the survey.
• It does not repeat automatically.
- Recurring send
The survey is launched automatically every X months, following a schedule predefined by the administrator.
Ideal for: periodic measurements that can be compared over time (annual, quarterly, monthly climate surveys).
• The frequency is configured (every X months).
• Each cycle sends all questions at the same time.
• The results of each cycle can be compared with one another.
- Pulse send
Questions are distributed progressively over time in groups of questions defined by the user.
Ideal for: continuous monitoring without overwhelming employees.
• Questions rotate among employees according to a configurable cadence.
• Each question can be marked as "Always show in pulse" if it is a
fixed question.
• Allows data to be accumulated continuously
• If you have many employees and want constant monitoring without overwhelming them, it is a great option.
Quick comparison:
Manual | Recurring | Pulse | |
Administrator control | Full | Full | Partial (you do not choose the questions) |
Frequency | One-off | Automatic (every X months) | Continuous (every X days) |
Questions per send | All | All | Rotating |
Historical comparison | Manual | Automatic | Cumulative |
Step 5 — Survey sending type:
Option | Description |
Via Team Insights | The email is sent using your organization's name as the sender. Team Insights manages the delivery. |
Via your own integration | You use the Team Insights API or generate a list of personal links to send from your own messaging system. |
Email message /
By default, Team Insights will send an email to each employee, where you can choose the subject and message.
1. Review the email subject (it is generated automatically, but you can edit it).
2. Preview the full email that employees will receive. You will see exactly how the employee will receive it, including the start button.
3. Verify that the subject and content are correct before continuing.
Customize how the survey is sent
If you prefer to send it through your intranet or another channel, you can prevent it from being sent by email. You can download the survey links for each employee and deliver them however is most convenient, or share the API link that will be created with the technical department.
Step 6 — Summary and Activation
3. Review the summary of the entire configuration.
4. If everything is correct, click Activate.
5. The survey becomes active and is sent or scheduled according to your criteria.
Survey modes
Create custom fields
Before activating any survey in Team Insights, it is essential to define its sending mode. This decision determines the frequency, automation and the way employees will receive the questions.
Before you start
Requirement | Detail |
Required role | Administrator |
Plan | All plans |
Estimated time | 1 minute |
1. Manual Launch
The administrator retains full control over the survey lifecycle. There are no calendar automations.
- How it works: The survey is sent the moment the administrator clicks "Activate" (or on a single scheduled date). It remains open collecting data until the administrator decides to close it manually.
- Ideal for:
- One-off contextual surveys (e.g. feedback on a corporate event, diagnosis after a restructuring).
- Specific processes such as Onboarding (onboarding) or Exit Interview (exit).
Key features:
- The administrator chooses the exact send date.
- The administrator decides when it closes.
- It does not repeat automatically.
2. Recurring Send
Designed to automate identical periodic measurements structured over time.
- How it works: The administrator configures a fixed frequency (for example, every 3 months). When the date arrives, the system automatically sends all the questions in the questionnaire to all recipients at the same time. At the end of the cycle, the survey closes automatically and prepares for the next period.
- Ideal for: Annual, semiannual or quarterly climate measurements where the goal is to compare exactly the same snapshot across stable time periods.
Key features:
- Automated frequency configuration (every X months).
- Each cycle sends the complete block of questions.
- Allows a direct historical comparison between cycles (Q1 Cycle vs Q2 Cycle).
3. Pulse Send
The most advanced option for maintaining a constant pulse of the organization without overwhelming the team.
- How it works: Instead of launching all questions at once, the system meters and distributes them progressively over time in "small doses" or bursts (e.g. every 15 days). Questions rotate intelligently among employees.
- Ideal for: Continuous engagement monitoring, prevention of burnout and companies with large workforces that want fresh data every week without causing survey fatigue.
Key features:
- Questions rotate among employees according to the configured cadence.
- Allows questions to be marked as "Always show in pulse" for critical metrics that should not rotate (e.g. eNPS).
- Drastically reduces user fatigue and accumulates data continuously.
Mode comparison
Criterion | Manual Launch | Recurring Send | Pulse Send |
Administrator Control | Full (Manual send and close) | Scheduled (Defines the schedule) | Automated (The system manages the rotation) |
Frequency | One-off (One time only) | Automatic (Every X months) | Continuous (Every X days/weeks) |
Questions per send | All questions at once | All questions at once | Rotating (A small group per pulse) |
Historical Analysis | Snapshot of a specific moment | Direct comparison between closed cycles | Cumulative and evolving trend in real time |
Employee Fatigue | Low (It is a single impact) | Medium-High (Long periodic questionnaires) | Very Low (Few questions per impact) |
How to respond to a survey
This video shows the experience from the employee's point of view: from receiving the email to completing the survey. It is useful for anticipating team questions and knowing exactly what each person sees at every moment.
Before you start
Requirement | Detail |
Employee role | None — any employee with a valid link can respond |
Technical requirement | Access to email, the internet and a web browser on any device (computer, tablet, mobile). |
Account required | No — employees do not need to create a Team Insights account |
The process from the employee's side
1. Receiving the email
The employee receives an email with the following characteristics:
Field | Value |
Sender | The organization's name (e.g. Dunder Mifflin) via notifications@teaminsights.io |
Subject | "Team Insights wants to hear your opinion" (or the custom subject configured by the administrator) |
Content | Personal, non-transferable link with a prominent START button |
2. Starting the survey
1. The employee clicks the START button in the email.
2. The survey opens directly in the browser.
3. There is no need to log in or create an account.
3. Responding and submitting
1. The employee answers the questions at their own pace.
2. They can pause and resume from the same link if they do not finish in one session.
3. When finished, they confirm submission. Intermediate sessions are not saved due to GDPR.
1. The administrator will see the status change to RESPONDED in the tracking panel.
Troubleshooting to share with the team
Problem | Likely cause | Solution |
I cannot find the email | It went to spam or the promotions folder | Look in the junk folder for an email from notifications@teaminsights.io |
The link says it has already been used or has expired | The survey has already been completed or closed | Contact the administrator to check the status |
The survey does not load | Slow connection or outdated browser | Try another browser (Chrome or Firefox is recommended) |
How to track participation
Once the survey has been sent, the Participation section lets you monitor response progress in real time, identify who has not yet responded and reactivate participation with individual or bulk reminders.
Before you start
Requirement | Detail |
Required role | Administrator |
Plan | All plans |
Prerequisite | Have an active survey with at least one send completed |
Steps
1. Access survey tracking
1. In the side menu, click Surveys.
2. Select the survey you want to monitor.
3. Click the Participation tab.
2. Interpret the participation funnel
The funnel shows how many employees have passed through each status:
Status | Meaning |
Sent | The email was delivered to the employee |
Opened | The employee opened the email or accessed the link |
Responded | The employee completed and submitted the survey |
You will also see the average time employees took to complete the survey and a timeline chart showing how responses arrived over time. Keep in mind that if an employee leaves the survey open for a long time, the average completion time will be affected.
4. Send reminders
Individual reminder:
4. Find the employee in the table.
5. Click the Resend button in that row.
6. The employee will receive a new email with their personal link.
Bulk reminder:
Click the Resend unanswered surveys button and an email will be sent to each employee.
Troubleshooting
Problem | Likely cause | Solution |
An employee says they did not receive the email | The email went to the spam folder | Ask them to check their junk folder. The sender is notifications@teaminsights.io If they do not see it, you can resend it again or share their personal link. |
The participation percentage is not updating | Responses take a few minutes to register | Wait a few minutes and reload the page |
The individual resend button does not appear | The survey is already closed | Surveys can only be resent when they are in Active status |
Response analysis
As employees respond, Team Insights organizes the data into three tabs: Summary, Participation and Responses. Each tab gives you a different perspective, from overall indicators to each participant's individual responses. We covered the Participation tab in video 5, “Participation tracking”.
Before you start
Requirement | Detail |
Required role | Administrator |
Plan | All plans |
Prerequisite | Have at least one survey with responses received |
Estimated time | 2 minutes for a complete review |
How to access the results
1. In the side menu, click Surveys → All surveys.
2. Find the survey you want to review in the list.
3. Click the bar chart icon on the right side of the row.
4. The results panel will open with the three tabs: Summary, Participation and Responses.
Summary tab
The Summary tab is the main entry point to the results. It shows three key indicators at the top, followed by details by category and by question.
Overall indicators
Indicator | What it measures | How to interpret it |
Average of scale questions | Overall average of all numeric questions | The higher the score, the better the overall rating. Standard deviation indicates how dispersed opinions are |
Sentiment analysis (AI) | Automatic classification of open-ended responses as Positive, Neutral and Negative | A POSITIVE result indicates that most open-text responses are favorable |
Average NPS questions | Average Net Promoter Score of NPS-type questions | Scale from −100 to +100. Above 0 is positive; above 50 is excellent |
Results by category
Below the indicators you will find one card for each thematic category you created in the survey (for example, Work Environment, Internal Communication, Leadership...). Each card shows the average score, standard deviation, AI sentiment and NPS for all questions in that category.
Results by question
Further down you will see the complete list of questions with their individual score. Clicking Expand on any question displays three charts:
Chart | What it shows |
Score | Donut chart with the average and standard deviation for that question |
Distribution | Histogram showing how many employees selected each value on the scale |
Evolution | Timeline showing how the score has evolved over time if you run recurring or pulse surveys |
Below the charts, the platform generates automatic natural-language observations: for example, "The standard deviation is ±3.0, which means employees have very different opinions" or "The result is above the overall average".
Results filter At the top there is an "All results" filter that you can change to view only the data for a specific segment (a country, an area, etc.). |
Participation tab
The Participation tab shows employees' response status: who has responded, when, and how the participation rate has evolved (you have more information in video 5).
Participation charts
Chart | What it shows |
Participation | Percentage of employees who completed the survey out of the total number of recipients |
Participation funnel | Breakdown of the process: total recipients → email opened → survey started → completed |
Participation evolution | Timeline showing how participation has grown since launch |
Recipient list
Below the charts you will find the recipient table. You can search by name, filter by status and see the date each employee responded. In extra-anonymous surveys, names appear as "Anonymous user". In anonymous surveys, first and last names appear so you can contact employees while the survey is active; when it is closed, “Anonymous User” will appear, and you will be able to download the results with their participation segmentations.
Status | Meaning |
RESPONDED | The employee has completed the survey |
PENDING | The employee has not responded yet |
NOT SENT | The email could not be delivered |
Responses tab
The Responses tab lets you view each participant's individual responses, question by question. It is useful for understanding the context of a score or reviewing open-ended responses.
Navigate between respondents
1. Use the < > arrows to move from one respondent to the next.
2. The dropdown selector lets you jump directly to a respondent by order number.
3. For each respondent you will see the response date and time, how long they took to complete the survey, and their answers to each question with the score highlighted.
Download and connect data
Action | Description |
Download responses | Export all responses in Excel or CSV format for external analysis |
Connect data to a service | Integrate the data with external tools such as Google Sheets or Power BI through a direct connection |
Troubleshooting
Problem | Likely cause | Solution |
Sentiment analysis appears as N/A | There are no open-text questions | Requires open-ended questions |
The NPS score appears as N/A | The survey does not have NPS-type questions | Add NPS questions to the questionnaire in the next edition |
I cannot see individual responses | The survey has the anonymity threshold enabled | This is by design to protect privacy |
The export does not include names | The survey is anonymous | In anonymous surveys, data is exported without personal identifiers |
Create a custom analysis
The Analysis section lets you explore survey results by cross-referencing the data with employees' demographic fields. Each analysis consists of one or more tables, each independently configurable to segment by area, country, gender or any other field defined in the organization.
Before you start
Requirement | Detail |
Required role | Administrator |
Plan | All plans |
Prerequisite | Have a survey with responses and employees with completed custom fields |
Estimated time | 5–21 minutes to configure an analysis |
Steps
1. Access the Analysis section
1. In the side menu, click Analysis.
2. You will see the list of existing analyses with their name, creation date and the survey they are linked to.
3. To create a new one, click New Analysis.
4. To open an existing one, click the corresponding row.
2. Configure an analysis table
What data do you want to display?
Option | What it shows |
Participation | Percentage of employees who completed the survey, segmented by the selected field |
Results for all categories | Average score for each thematic category in the survey |
Results for all questions | Score for each individual question |
How should it be segmented?
5. Under "View results by", choose the main segmentation field (for example: Country, Area or Gender).
6. Optionally, under "and also segment by", choose a second cross-segmentation field for a more detailed analysis.
Additional columns you can enable:
Column | What it shows |
Standard deviation | How much responses vary within the group |
Confidence interval | Statistical margin of error for the result |
Sample size | Number of employees who responded in that segment |
Heat map | Colors the cells according to value to identify patterns visually |
3. Interpret the results
Results are displayed as percentages alongside the sample size for each segment. Example:
Segment | Result | Sample |
Spain | 88% | 7 |
USA | 85% | 11 |
Canada | 89% | 8 |
Argentina | 86% | 6 |
United Kingdom | 50% | 2 |
4. Manage the analysis tables
Within a single analysis you can have multiple tables, each with its own configuration. The available actions for each table are:
• Add table — adds a new table with a different segmentation.
• Clone — duplicates the current table so you can make quick variations.
• Up / Down — reorders the tables within the analysis.
• Delete — deletes the table.
5. Export the data
Click Export data to download the results in Excel or CSV format.
Troubleshooting
Problem | Likely cause | Solution |
A segment appears as "(not set)" | Some employees do not have that field completed | Update those employees' custom fields and regenerate the analysis |
A segment result is not displayed | There are fewer responses than the configured anonymity minimum | This is by design. You can lower the minimum if your plan allows it |
I cannot see the Analysis section in the menu | The plan does not include this functionality | Check the plan or contact support |
The export does not include all the data | The analysis only exports the configured tables | Add the tables with the segments you need before exporting |
